Analysts at Jefferies Bank told Bloomberg that the popularity of the iPhone in China has dropped sharply.
The Chinese market is one of the most important for American companies that make smartphones, tablets, computers, and other smart devices. Edison Li, an analyst at Jefferies, says that the company lost between 4% and 5% of the market in China in October.
The popularity of the iPhone in the past was not in doubt, but now Apple’s position in the field of smartphones has been shaken, the specialist stated. Lee did not rule out that “the situation will only get worse” in the future.
The analyst said that this is because the smartphone market as a whole is going down and that there are problems with the supply chains of the new iPhone 14 phones.